August 15, 2017 09:45
Photo : Freepik
In the first half of 2017, Assurancia has registered a growth of 11.75% of its volume of business, increase compared to the results of the first half of 2016 (+ 9,05 %).
For Stephanie Gosselin, director general of Assurancia, these good results are the result of the different investments made recently by the banner and the tools put at the disposal of its member firms. According to her, the strategy implementation in web marketing also bears its fruit, the brand awareness among the public and the insurance market has been strengthened.
«Assurancia is very proud of these results, and will continue most certainly to put in the necessary effort and innovation to help its member firms to make further progress in the years that followed,» says Ms. Gosselin.
If the unified image with member firms and platforms has been greatly beneficial for the banner, Stéphanie Gosselin recalls that the extended opening hours of the call centre, put in place for more than a year, has also contributed to the success of the company.