July 14, 2017 09:30
belairdirect now becomes a partner of all the teams of the canadian football League (CFL), in a national partnership and multi-year. Since 2014, the insurer had allied with the Alouettes of Montreal, the Tiger-Cats in Hamilton, the Eskimos of Edmonton and the BC Lions of British Columbia.
belairdirect believes that the partnership » fits perfectly with the promise of belairdirect to offer a simplified experience in the field of insurance «. «As well as the protection shown by the players on the football field, belairdirect will continue to evolve to meet the changing insurance needs of its customers and to protect them, and this, in the best way possible,» said the insurer in a press release.
«Organizations that are committed to the community»
«The CFL and belairdirect were both committed to community, committed to excellence and are present for our fans and our customers, said Tyler Mazereeuw, senior Vice president of corporate Partnerships for the CFL. These shared values make this a natural partnership, a partnership that we will grow together with a lot of passion. «