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Sun Life and The Give Agency offer tips on marketing to charities



18 July, 2017 14:43

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The Give Agency and Sun Life Financial have entered into a partnership with the organization and Volunteer assistance to the communicators, to offer to charitable organizations in the Montreal region an access to the talents of a hundred specialists in marketing. From 26 to 28 September, professionals in advertising, strategy and communication will help community groups to develop on the plan of the marketing and business development in brainstorming sessions.

«Having access to great specialists of the marketing and communications, we can offer each and every one of the charities that we help up to a hundred new ideas that they can implement to increase their revenue, increase engagement, and promote the sustainability of their activities — all for free. The events that took place in Toronto and Halifax have already helped to find innovative ideas and we want to raise more the bar in Montreal given all the talent that is there, » said Brian Hickling, co-founder and creative director at The Give Agency, who receives the applications of organizations wishing to receive assistance and specialists who want to offer their advice.

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